Skip to Content


Some words can be so annoying. I’m just sayin’, you know. So, like, people need to stop using them all the time, obviously. But some people don’t care about that… so, whatever.

‘Whatever’ has been named the most annoying word in conversation for 2013, according to the Marist College Institute of Public Opinion. It’s an honor the word has held for five years running. The percentage of people calling it most annoying has gone up—in 2012, 32 percent dubbed it thus; now 38 percent say so.

In our business, we value words. They have a job to do in the copy we create for our clients and we try not to waste a reader’s time. If a word does not add to the intent of a sentence, it surely should not detract from it.

By the way, the first paragraph of this post contains the next four most annoying words after whatever, in the 2013 Marist survey. Bet you can figure out what they are.

time to be grateful

Take a breath. Take a moment.
Take pleasure in the special sounds of the season – jingle bells and all those classic and corny Christmas carols.
Take time to laugh and hug, and to appreciate the good will and glad tidings around you.
Take joy in loved ones, holiday gatherings, presents (and pasts).

As a new year peeks around the corner—our 24th in business—we take time to be grateful for all we have. And it’s all because of wonderful clients, business partners and friends like you.

YWCA Lancaster 125th Anniversary Celebration

YWCA 125th anniv co-chairs flyer
If you ever get the chance to volunteer, do it. Say ‘yes’ to the opportunity and you won’t regret it.

Kim Smith, our art director, was asked to chair the Communications Committee for the YWCA Lancaster’s 125th Anniversary Celebration. For years, she has used her creative skills on behalf of YWCA programs and events, including the Race Against Racism. So she was a natural to help lead the planning and development of materials and messages for this exciting YWCA milestone.

While the YWCA benefits from Kim’s expertise and devotion, Kim feels rewarded as well. “It just feels good to give back and hope that you can make a difference in the community,” she says. “And I am working with a lot of terrific people I may not have met otherwise.”

Our Clients Love Us


We aren’t just saying that….they tell us all the time. Even if they don’t use the L word, we know how they feel. We love them, too!

happy halloween

We did a fun activity at tcg today, led by our pumpkin carving expert, Julie. Can you guess who did which pumpkin?

happy halloween

Around Halloween, thoughts naturally turn to scary things. That got us to thinking about what scares clients. Over many years in this business, we’ve come to realize that they all seem to be spooked by one thing – white space.

In design, white space has purpose. Not only does it draw the eye, but it also relieves the eye from relentless clutter. White space gives balance and harmony to layouts. Imagine if you tried to read a printed page with no space between words or lines of copy. Very smart people have researched this and found that white space improves the readability and comprehension of printed material.

So, fear not the unfilled space. It is a good thing. Trust us on this.

Now here’s something truly frightening: a food item labeled “cheese” for many, many years has quietly and mysteriously been re-labeled “cheese product.”

National Punctuation Day

Know where to place quotation marks

Periods and commas go inside quotation marks, even if they aren’t part of the material being quoted. All other punctuation marks go outside the quotation marks, unless they are part of the material being quoted. Check out the top ten punctuation tips!

Jeff’s Really Cool Logo Game

When we have a free minute (I know, it’s very rare!) we try to spend some time having fun and being creative together. Yesterday afternoon we played “Jeff’s Really Cool Logo Game.” There were lots of prizes and laughs. Margie was the Grand Prize winner. Kudos to Jeff for putting together a great event!




the cheery grammarian

TCG_Twitter icon
We have all learned a little something about words, writing, grammar and punctuation from our own Susan Sempeles, a.k.a. The Cheery Grammarian. Now you can learn, too. Follow our resident Queen of Grammar on Twitter @ssempeles. Here’s a taste of what you’ll learn: “Everyday, an adjective meaning ordinary, can’t fill the shoes of every day, the adverb. It’s an everyday mistake. I see it every day.”