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Brand Loyalty Quiz

loyal-clients
Do you find yourself buying the same brands over and over? Why is that? Are there things you buy that you could care less what brand they are? Why is that? Let’s get a little more specific.
Make a list and see if you Have a Brand or Don’t Have a Brand, for the following products: Car, Smart Phone, Tablet, Laptop, TV, Coffee, Shoes, Laundry Detergent, Juice, Potato Chips, Peanut Butter
You could list all consumer products you purchase. This just helps to get the conversation started. What has made you loyal or not loyal to brands you’ve listed? Do believe that those you are most loyal to are the ones that did the best job of fulfilling their brand promise?

The Brand Promise

succeed
When you make a promise, mostly likely you keep your promise. A promise speaks to a person’s character, values and quality. The same goes for companies. Their brand promise says that what a company promises they are going to deliver to the people who interact with them. It is your company’s promise of what makes you different, special, better or unique – it is what your brand fulfills for those who interact with it. Companies who consistently keep their brand promise are the ones who have the highest brand loyalty.

Think of your favorite brands. What do you think their brand promises are?

From powerful advertising campaigns to cutting-edge design, our team of seasoned professionals creates breakthrough ideas and develops the perfect copy and layout to meet your professional objectives.

We generate results. We win awards. We know what clients want and deliver it. We understand how to work with both new and traditional media. We listen. We get it. We’re good people. We’re smart and fun to work with. What else would you like to know about us?

Creative solutions that are on strategy, on time, and on budget – to help our clients succeed.

A Long Way to Fuji from Here

The Storm is Nigh

Give a short description or teaser here by filling in the project’s excerpt

New Product Introduction

This is a short excerpt containing details of the project.

Yale Lighting Concepts & Design

Excerpt describing the project in several lines of text

MCCC

This is a small project description sourced from the project’s excerpt

Holy Spirit Health System

You can provide a brief overview of the project in the excerpt here

Working with us is so easy. There are no layers of people to work through, no cumbersome process to follow, no red tape. We are:

•  A team of creative people who love working with great clients
•  An agency that has built its success on always providing clients with work that is on strategy,
•  on time and on budget
•  Professionals who pride ourselves on our experience, dedication and ability to get results
•  A great value for our clients, working with budgets of all sizes
•  Happiest when our clients succeed, because that means we have succeeded

 

Office_FPO

 

Key Contacts:

Chris Cox - idea generator
chriscox@tcgad.com

Susan Sempeles - word maven
ssempeles@tcgad.com

Kim Smith - visual wizard
ksmith@tcgad.com

Jeff Rutt - detail guy
jeffrutt@tcgad.com

Julie Rehman - the glue
jrehman@tcgad.com

Margie Seagers - happiness coordinator
mseagers@tcgad.com

Carla Wood - numbers mover
cwood@tcgad.com

Creating effective advertising that gets results is always our number one objective. Recognition through awards is the cherry on top. Through the years, our work has earned many awards – nationally, regionally and locally. They have been gold, platinum, silver, bronze, best of show and first place. We have won for TV commercials, radio spots, direct mail, billboards, brochures and annual reports. Of course, there would not be so many statues on the shelf without the support and collaboration of great clients.

Award

Healthcare Advertising Awards: 41
Telly Awards: 23
Davey Awards: 10
Aster Awards: 13
Service Industry Advertising Awards (SIAA): 14
MarCom Awards: 12
Communicator Awards: 10
Central PA Addy Awards: 1
Hermes Creative Awards: 17
Cardiovascular Advertising Awards: 3
American Advertising Awards: 1
International Association of Business Communicators: 1
Communications Competition Central PA Chapter of the Association for
Women in Communications (AWC): 1
Neenah Paper Award Of Excellence: 1
Educational Advertising Awards: 1

TCG Advertising & Design
1921 State Street
East Petersburg, PA 17520

phone: 717.569.7705
fax: 717.569.9887

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